I spent most of this week writing on what I figured would be this week’s essay, then late last night I thought of this topic. I read and consume a bit of red pill content, because I find it interesting, I like supporting the other content creators in the sphere, I learn from it and like this week I got a bit of inspiration. I consumed 2 major pieces of content this week, I watched Rich Cooper’s speech at last years 21 Convention and I read Alan Roger Currie’s book “Mode One“. I just got to know Rich when we started doing The Red Man Group, and I was not very familiar with Alan, except for a Podcast he did with Donovan [3]  a while back, but I’m glad I took the time to consume their content this week.

Both men have a similar over-arching theme to these pieces of work that is very familiar to me from my work with start-ups. In my experience, entrepreneurs often come in two types, there is the salesman and the engineer. Both groups can make very successful companies, however the problems they face are often quite different. The salesman comes up with an idea for a business and as he prefers doing sales, that’s where he begins. Over a fairly short period of time he may amass a lot of orders, sign quite a few contracts, then when it becomes time to deliver the product he has no idea what to do next. The help that the salesman often needed was structuring up his value chain, handling the administrative work, product development, logistics, production and other parts of the day to day operations.

The engineer type on the other hand comes up with an idea for a product, and he immediately starts work on making a prototype. He often spends a ton of time working out every kink in the product, setting up production, figuring out how to handle his value chain and his logistics. However, he would end up very far into the hole because he never really got around to thinking about who his market is, how to bring the product to market or how to get sales. Continue reading →

One of the first essays I ever wrote on the sexual market place was concerning risk management. I elected to write that early on because there are many pitfalls a man can find himself in when he’s just getting started. Despite what one would expect, the probability of a high visibility, successful cad finding himself the victim of a BPD girl, an ooops pregnancy or getting oneitis is fairly low, while the odds of a recently recovered blue pill man doing so are much higher. This is very similar to how a person who has been rich for a long time, perhaps all their life is used to gold diggers, scammers and charlatans trying to get money out of them, and in most cases their family will have trained them to see through such scams. The person who just won the lottery does not have this training, and thus becomes an easy victim.

The man who is still in blue pill recovery can be a very easy victim for a woman with questionable intent, which usually means that she is in her epiphany phase or even post-wall and is on the prowl for Beta Bucks to lock down. A man who has started to slowly improve through the red pill, will find himself facing down many types of risk, but the greatest one in my estimation is that presented by oneitis. Many men come to game and the red pill looking for a cheat-code to “get her back” or “just get that one girl“, and if or when they accomplish this goal they promptly stop being the man who got her and go back to being the man who could have never gotten her. I’ll be frank and say that this is the male version of a woman who loses 100 lbs, gets plastic surgery, locks down a husband and then proceeds to put on all the weight again.

In this sense, a lot of men see the red pill and game as a diet, it is something that they are on temporarily to accomplish an objective and once they reach this goal they go back to their old lifestyle. The problem with this is that “old you’s” life is the sum of “old you’s” habits, “new you’s” life is the sum of “new you’s” habits. You cannot have “new you’s” life with “old you’s” habits, it just doesn’t work that way. This is perhaps the biggest risk men face in the sexual market place, that of their own comfort and complacency. The fact of the matter is that being a high value man is like being the top guy in any field, if you screw up or get lazy there are thousands of men with a hunger burning them alive ready to take your spot.

Continue reading →