I’ve made a little bit of a comeback to the soyosphere as of late after going through a few things in real life, that makes this somewhat difficult to write. It’s been quite a while since I’ve written in Carl’s voice, so I’m a bit like bambi on the ice here trying to catch my footing and collect my thoughts for this post. There isn’t any new knowledge in here, quite frankly, it’s been a long time since there was any content in the manosphere that isn’t a re-statement at best or straight plagiarism at worst, alternatively, “Red pill take on” which is more like commentary on the news using the basics.
In my time spent in this space off and on for going on 2 decades, I’ve seen the same cycle play itself out again and again, and I’m starting to get that “Red pill prophetic” vision. Right now, I estimate that the “sphere” is at the storming phase, just as it was at the performing phase before the great upheaval of 2019. The cycle repeats itself, every time there is a dark age, then a Renaissance, then an enlightenment, but before we can make it to the industrial age, someone spergs the fuck out, and we have to start over again.
I think this is good to some extent, as it cleans out the space, so that new plants can grow, but it’s also bad, because in my experience the people who make their “fuck it, I’m out” calls, are never the ones you want to fuck off. The people who stay are often the ones with no other options, the ones who leave are often the ones who have other options.
So against my better judgement, I thought I’d rip off a movie title (I really wanted to go with The Big Sperg to stick with a financial theme), and guess what the downfall is going to be this time.
Focus on Receipts over Content
This is sort of obvious for me as an anon, who is also quite a prolific writer and content creator in this space. However, if we look at the most recent example of sperging out, it didn’t come from anons, it came from men who in their own words “Put their face, livelihoods and families” out there. There wasn’t a single anon in that group, and early on the “face out there” heavy hitters (in terms of original content production) such as Rian and Rollo, rapidly withdrew their association. Prior to this there had been wide condemnation of anons within this space, for some reason I’m the exception to that rule. Anyone who disagreed with the widely accepted strategy were condemned not on the basis of their content being of poor quality, but rather because they failed to show receipts.
My stance on this has always been that content speaks for itself, if the content has a certain level of quality, contains enough insight, teaches you something and inspires you to action, then that content is good. If that content is of questionable quality, contains no original insight, doesn’t teach you anything you couldn’t get from the bargain bin at walmart and doesn’t create a desire for action in you, then that content has no value. Action is the most important part, because no-one ever got laid by being able to quote Rollo, Rian, myself or any other content creator. They got laid by going out into the world, fucking up simple shit, going back out into the world, nailing the simple shit, fucking up the more complex shit, then repeating that until they get the hang of it.
My continued insistence and support for content creators and members of this community retaining their anonymity is that I know many of the men who participate in this space, and among them there are among others:
- Directors at major companies who influence corporate policy.
- Lawyers working inside the family courts to change the currently pro-female bias.
- Psychologists working on the inside of the establishment to influence the DSM in a positive direction.
- High ranking military men seeking to “Make the Military Great Again”
- Owners of small and medium businesses who have great influence in their domain.
- Politicians, elected officials and people within the political space.
These are all people who can influence the direction of society in a beneficial direction for men, much more so than a random guy building his personal brand from a cheap rental, who spent his ramen budget on a professional photoshoot on instagram so he has glossy marketing photos. However, the men that actually have something to lose meaning they actually have jobs, families and livelihoods, as opposed to people with a twitter account, rented instagram models who are going broke, require anonymity in order to participate in this space.
Oversaturation of the Market
I wasn’t sure I wanted to mention this, but to make a WWE analogy, it used to be that you could only watch Wrestling at occasional local shows and once a week on television. Now there is:
Raw on Mondays
Smackdown on Tuesdays
NXT on Wednesday
Main Event on Thursday
Superstars on Friday
Monthly Pay-per-views on Sundays
Just keeping up with all of this is easily 20 hours a week, add other brands of Wrestling, dirt sheets, news, and other programming it could probably reach 40 hours a week. Same thing with the content in the sphere, I know bitching about there being “too much content” is a bit strange, but I do actually believe in that. Between weekly posting schedules for long-form articles, 2 – 3 hours of daily podcasts (probably more), the marathons starting with Red morning at 9 am Est. and Ending with Red Evening at midnight, that’s a full 14 hours of almost continuous content. Add to it the back catalog of hundreds of content creators, hell I’m pretty sure just reading all of Rollo would take you close to 6 months .When are people supposed to go the gym, get laid, eat nothing but meat/vegetables/raw/boiled/steamed, build their personal brand, build their business and tan their asshole?
Another sacred cow… back when Illimitableman wrote his “Monetization of the manosphere” essay, he caught a lot of flack, and was misinterpreted to a great degree both willfully and by second-hand reports. The main takeaway from that essay for me was that if commercialization becomes too easy, and anyone with a domain, twitter account and 5 hours of time can create 50 posts, spam links on twitter and make a few hundred a month from it, then that becomes a threat to the intellectual integrity of the space, and it makes this niche very attractive to scam artists. He was right in that, the onslaught of derivative brands I ran into when I logged back into my account after 6 months without logging in was not so much an onslaught as an avalanche.
All of them with the same 3 word intro, all with the “I teach you how to live life more X by Y contact me at Z” all following the same post-post-pitch pattern, all using the “dick-ride bigger accounts” strategy, proves that in retrospect Illimitableman was right in a lot of what he said in that essay. This space has been invaded by snake-oil salesmen and clout chasers all out to market products they do not have, with content they haven’t created, on websites with the same wordpress theme, through social media profiles that look more like 1 guy running a massive pyramid scheme than authentic individuals.
These will be the cause of the next “sperg the fuck out” phase, as the tradcons using the exact same tactics were the cause of the last. When their easy money made for little work, becomes threatened, expect the same thing to happen that happened with the trad-marketers.
I marked Storming as green in the graphic, because I think that’s roughly where the space is right now for the main content creators as I see them. I’m by no means calling all of the soyosphere spergs, just observing that in this space they probably make up the majority, if not a sizable minority of the population.
Post-spergopolypse Rule Zero was formed and I was happy to be there for the forming and most of the norming phase, and the guys seem to be storming on very well and will move into performing very soon. I’m very happy for them, and hope they’ll have me on as a guest whenever I can jump on, though my involvement in this space will be somewhat limited for some time to come due to issues in my real life.
I hope to be a more frequent guest and work more with Rian on
Day Drinkin’ and Shit Talkin’ erm.. Red Morning, because I genuinely enjoy doing the show with Rian in our “We have a general idea of where we’re going with this, but for the most part we run our mouths” format, because I think it demonstrates that fluidity and flowing with topics is a necessary skill for human interaction.
Lastly, I hope to continue to write here as the fancy strikes me. I originally stopped because of real life issues, but then I didn’t come back to it because I felt like I didn’t really have anything original to write, and I don’t want to lower the quality of this site by repeating myself over and over again just to keep up with a posting schedule I created.